Digital Personal Data Protection Act, 2023

DPDP Act compliance software for Indian businesses.

Most DPDP Act obligations apply from May 2027, with penalties of up to ₹250 crore. eParth Youth builds the DPDP compliance software your business needs, and adds it to the apps you already run.

The law

What is the DPDP Act, 2023?

The Digital Personal Data Protection Act, 2023 is India's data protection law. It sets rules for how organisations collect, use, store and delete the digital personal data of people in India. The DPDP Rules, 2025 explain how the Act works in practice.

Under the Act, a business that decides why and how personal data is processed is a Data Fiduciary. The person the data belongs to is the Data Principal. Data Fiduciaries must be transparent, ask for valid consent, protect the data, and respect the rights of Data Principals.

The DPDP Act applies to organisations of every size that process digital personal data in India, and to foreign companies that offer goods or services to people in India.

Why it matters

DPDP Act penalties: up to ₹250 crore

The Data Protection Board of India can impose penalties for each breach of the Act. These are the maximum amounts in the Act's schedule.

₹250 crFailure to take reasonable security safeguards to prevent a personal data breach
₹200 crFailure to notify the Board and affected people of a personal data breach
₹200 crBreach of additional obligations for processing children's data
₹150 crBreach of additional obligations of a Significant Data Fiduciary
What we do

Our DPDP compliance services

We are an AI and software company, so we don't stop at advice. We build the DPDP compliance software and plug it into your systems.

DPDP Gap Assessment & Data Audit

We map what personal data you collect, where it flows and who can access it, then show the gaps against the DPDP Act.

Consent Management System

Capture, record and withdraw consent across your website and apps, with a full consent history.

Privacy Notices & Policies

Clear, itemised notices in English and Hindi that tell users what you collect and why.

Data Principal Rights Portal

Let users request access, correction or erasure of their data and raise grievances, with tracked responses.

Breach Detection & Response

Monitoring, alerts and ready-made workflows to notify the Data Protection Board and affected users on time.

Data Retention & Erasure

Automatic rules that delete personal data once its purpose is served, as the Act requires.

Security Safeguards

Encryption, access control, masking and audit logs: the reasonable safeguards that protect you from the biggest penalty.

Children's Data & Parental Consent

Verifiable parental consent flows for schools, edtech and any app used by children.

DPDP-Compliant AI

Fine-tune and run open-source AI models with personal data minimised, masked and kept under your control.

Actionable Roadmap

DPDP 2026 Compliance Checklist for Indian Businesses

Ensure your company satisfies all mandatory provisions of India's Digital Personal Data Protection Act, 2023 and DPDP Rules, 2025.

Pillar 01

Itemised Privacy Notice & Purpose Specification

Provide clear, standalone notices in English and scheduled Indian languages detailing personal data collected, specific processing purposes, and Data Protection Officer (DPO) contact details.

Pillar 02

Granular Consent Architecture & Easy Revocation

Deploy a Consent Management Platform (CMP) capturing unconditional, unbundled opt-in consent with verifiable audit trails, enabling Data Principals to withdraw consent as easily as giving it.

Pillar 03

Verifiable Parental Consent for Minors

Mandatory for schools, EdTech, gaming and youth-facing apps. Implement age-verification mechanisms and verifiable guardian consent while strictly disabling tracking, profiling, and targeted ads for children.

Pillar 04

Data Principal Rights & Grievance Redressal Portal

Automate self-service user rights to access summary of data, correct inaccuracies, erase expired records, and nominate representatives with SLA-tracked grievance redressal.

Pillar 05

72-Hour Breach Detection & Incident Response

Real-time security telemetry, encrypted audit logs, and automated incident response workflows to notify the Data Protection Board of India and affected users without delay.

Pillar 06

Data Retention Schedule & Automated Erasure

Implement automatic data pruning scripts and cryptographic erasure policies as soon as the specified business purpose is completed or consent is revoked.

How it works

How we make your business DPDP compliant

A clear four-step path, sized for startups as well as large organisations.

  1. 01

    Assess

    Data mapping and a DPDP gap report for your apps, websites and internal systems.

  2. 02

    Design

    A compliance plan: notices, consent, rights, retention, security and breach response.

  3. 03

    Build & Integrate

    We build the software and add it to your existing systems, without a rewrite.

  4. 04

    Monitor

    Ongoing checks, audit logs and updates as the rules and your systems change.

Industries

Who needs DPDP compliance?

Any business that handles customers', students', patients' or employees' personal data.

Schools & EdTech

Student records, parent portal, mandatory guardian consent, and strict zero-tracking for minors under 18.

Hospitals & Clinics

Sensitive patient health records, EHR encryption, doctor-patient confidential data access controls.

E-commerce & Retail

Customer addresses, transaction metadata, payment gateway isolation, cookie consent management.

Startups & SaaS

User accounts, telemetry isolation, multi-tenant databases, API consent tokens and audit trails.

Enterprises & HR

Employee onboarding data, payroll records, and third-party vendor Data Processing Agreements (DPA).

FAQ

DPDP Act FAQs

Who does the DPDP Act apply to?

The DPDP Act, 2023 applies to any organisation that processes digital personal data in India, and to organisations outside India that process personal data to offer goods or services to people in India. It covers businesses of every size, with very limited exemptions.

When do DPDP Act obligations come into force?

The DPDP Rules, 2025 were notified in November 2025 with a phased rollout. Most obligations for businesses, such as notices, consent, security safeguards, breach notification and data principal rights, apply from May 2027, 18 months after notification.

What are the penalties under the DPDP Act?

The Act's schedule sets penalties of up to ₹250 crore for failing to take reasonable security safeguards, up to ₹200 crore for failing to notify a personal data breach, up to ₹200 crore for breaching obligations on children's data, and up to ₹150 crore for Significant Data Fiduciary obligations.

How can my business or website become DPDP Act compliant?

To achieve DPDP compliance, your business must: (1) Conduct a personal data audit and flow mapping, (2) Implement an itemised consent management platform (CMP) with withdrawal options, (3) Publish clear privacy notices in English and scheduled languages, (4) Establish automated Data Principal Rights workflows (access, correction, erasure), (5) Enforce 72-hour breach response mechanisms, and (6) Implement data retention limits with automatic data purging.

What is verifiable parental consent under DPDP for schools and EdTech?

Under Section 9 of the DPDP Act 2023, processing personal data of individuals under 18 years requires verifiable consent from a parent or lawful guardian. Additionally, organisations cannot engage in behavioral monitoring, tracking, or targeted advertising directed at children.

What is the role of a DPDP Consent Management Platform (CMP)?

A DPDP Consent Manager or CMP captures, records, timestamps, and manages user consent across websites and apps. It allows Data Principals to give, review, or withdraw consent at any time, while maintaining tamper-proof audit trails to demonstrate compliance to the Data Protection Board of India.

Do schools and edtech companies need DPDP compliance?

Yes. Schools and edtech platforms process children's personal data, which needs verifiable consent from a parent or guardian under the DPDP Act. Tracking, behavioural monitoring and targeted advertising aimed at children are also restricted.

How does eParth Youth help with DPDP compliance?

We audit your apps and data flows, then build and integrate the software you need: consent management, privacy notices, data principal rights requests, breach detection and response workflows, retention and erasure rules, and security controls such as encryption, access control and audit logs.

This page is general information, not legal advice. Please check the official DPDP Act, 2023 and DPDP Rules, 2025 published by MeitY, and consult a legal professional for your specific case.

Is your business ready for the DPDP Act?

Book a DPDP assessment. We'll show you the gaps and how to close them before May 2027.

Get a DPDP Assessment